Vol. 12 No. 2 (2024)

Articles

• THE INTERSECTION OF WOMEN'S EMPOWERMENT AND NATIONAL COHESION IN KENYA

  Daniel Kiprono Chebet

  1-16

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• THE PSYCHOLOGY OF CONSUMER CHOICES: CELEBRITY ENDORSEMENTS AND THEIR BRAND IMPACT

  Rajesh Kumar Verma

  17-23

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• ENGLISH FRICATIVES AND THEIR CHALLENGES FOR KUWAITI ARABIC UNDERGRADUATE STUDENTS

  Khaled Ibrahim Al-Sabah

  24-41

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• WOMEN AS PILLARS OF NATIONAL UNITY: A STUDY OF THEIR ROLE IN KENYA’S SOCIAL INTEGRATION

  Josephine Akinyi Odhiambo

  42-57

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