Vol. 12 No. 3 (2023): July-September

Articles

• MONSANTO'S VENTURE INTO SOCIAL MEDIA: A NOVEL DISCOVERY

  Emily Grace Williams

  46-64

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• STRATEGIC INSIGHTS INTO MELLI BANK'S E-BANKING: A MARKET PENETRATION STUDY

  Dr. Mohammad R. Khalili

  9-14

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• UNVEILING THE POWER OF USER-GENERATED CONTENT: A NOVEL APPROACH TO RANKING IN PRODUCT SEARCH ENGINES

  Mei Ling Chen, Xiang Wei Zhang , Li Hua Wang

  15-45

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• EXPLORING THE ROLE OF E-SATISFACTION IN MEDIATING EBANKING ADOPTION AND ITS DETERMINANTS: A CONCEPTUAL FRAMEWORK

  Debo Salimon, Raziyah Zainab , Aliyu Yusuf

  `1-8

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